Marketing Goals and Budgets with CLV Balance of short-term and long-term marketing objectives Because the full customer lifetime value calculation utilizes an appropriate discount...
Reconciling Customer Lifetime Value with Total Profits The accounting challenge of customer lifetime value One of the key challenges with communicating the benefits of...
Cherry picking of data 25 July 2016 by Tejvan Pettinger Cherry picking of data means we look for particular data and statistics that help to illustrate...
Driving Financial Success in Healthcare Through Data Analytics In the modern healthcare landscape, financial sustainability is just as critical as delivering quality patient care....
In today’s data-driven world, organizations invest heavily in analytics, technology, and key performance indicators (KPIs). Yet, despite all the dashboards, reports, and predictive models,...
How to keep your KPIs visible during busy periods and peak seasons For some teams and companies, KPIs come with an infuriating paradox. The busier you...