What is a customer data platform? How is it different from a DMP or CRM? Modern marketing relies on data, we can all agree....
Tag: python
Predicting CLV (demo Python) Customer Lifetime Value prediction The problem In this notebook we look at the data we got via this Kaggle dataset (CreditCard_dataset)....
What is Customer Analytics and Why is it important (with demo by Python) This article was published as a part of the Data Science Blogathon...
