Simple CLV Formula There are two main approaches to calculating customer lifetime value. This article discusses the simple approach to calculating customer lifetime value – which...
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Definition of customer lifetime value What is Customer lifetime value? Customer lifetime value is a measure of customer profitability over time. To help explain...
How to calculate customer lifetime value (CLV) for a bank Having had a corporate background in banking, I found that customer lifetime value was...
Predicting CLV (demo Python) Customer Lifetime Value prediction The problem In this notebook we look at the data we got via this Kaggle dataset (CreditCard_dataset)....
What is Customer Analytics and Why is it important (with demo by Python) This article was published as a part of the Data Science Blogathon...
End to End Statistics for Data Science Beginner Statistics Introduction to Statistics Statistics is a type of mathematical analysis that employs quantified models and representations...
A Zero-Maths Introduction to Bayesian Statistics Decoding the crusades of the statistics world — Bayesian vs Frequentism This one doesn’t need much introduction. Thousands...
5 Useful Statistics Data Scientists Need to Know Data Science can be practically defined as the process by which we extra information from data....
A/B Testing: A Complete Guide to Statistical Testing For marketers and data scientists alike, it’s crucial to set up the right test. What is...
A Complete Guide on Sampling Techniques for Data Science In this guide, I will share a detailed deep-dive of what is sampling, what are...
