What is Customer Analytics and Why is it important (with demo by Python) This article was published as a part of the Data Science Blogathon...
Tag: CRM
Path: Cloud / 000. Research / Analytics & BI Source: CRM-using-Predictive-Analytics.pdf 2.3.5 Data transformations and enrichment (Data Preparation) Predictors should by no means...
How to Identify Your Best Customers Using RFM Segmentation RFM (Recency Frequency Monetary) analysis or RFM segmentation is an effective customer segmentation technique to...